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Elon Musk wants to hook your brain directly up to computers — starting next year – NBC News

Elon Musk, the futurist billionaire behind SpaceX and Tesla, outlined his plans to connect humans’ brains directly to computers on Tuesday night, describing a campaign to create “symbiosis with artificial intelligence.” He said the first prototype could be implanted in a person by the end of next year.

Arriving at that goal “will take a long time,” Musk said in a presentation at the California Academy of Sciences in San Francisco, noting that securing federal approval for implanted neural devices is difficult. But testing on animals is already underway, and “a monkey has been able to control the computer with his brain,” he said.

Musk founded Neuralink Corp. in July 2016 to create “ultra-high bandwidth brain-machine interfaces[1] to connect humans and computers.” The company said in 2017 that its initial goal was to devise brain interfaces to alleviate the symptoms of chronic medical conditions.

It’s widely presumed, however, that Musk is characteristically after something much larger. He has frequently warned that the rapid advance of artificial intelligence, or AI, threatens to leave humanity in the dust, calling it an existential risk.

Elon musk speaks at a Neuralink Livestream event Tuesday night at the the California Academy of Sciences in San Francisco.Neuralink via YouTube

Musk repeated Tuesday night that one of the goals of Neuralink was to treat brain disorders, saying, “We can solve that with a chip.”

But he went on to say that it also sought to help you “preserve and enhance your own brain” and to “create a well-aligned future.”

As he has before, Musk warned that as it stands, humanity is at risk of being left behind by the rapid advancement of artificial intelligence, or AI — “even in a benign AI scenario — hopefully, it is a benign scenario.”

Addressing that, Musk said Tuesday, will require finding a way for the brain to “merge” with AI, most likely through tiny wireless chips implanted in the brain through a 2-millimeter incision to create what he called “some sort of symbiosis with artificial intelligence,” with a goal of no less than securing “humanity’s future as a civilization relative to AI.”

The biggest technical hurdle is bandwidth, Musk said, meaning the tools humans use to interface with computers, like current hardware systems and smartphones.

While Neuralink “aspirationally” hopes to implant the first chip in a human patient before the end of 2020, Musk acknowledged that the larger goal will take a long time. Still, the ultimate hope is for “some sort of symbiosis with artificial intelligence,” which he said would take root “at the civilizational scale.”

“With a high-bandwidth brain interface, I think we can have the option of merging with AI,” he said.

Asked how Neuralink could make such an advance system affordable and widely available, Musk said the infrastructure would be so simple that it wouldn’t need expensive neuroscientists to implant and maintain.

“I think it’s safe to say you could repay the loan with superhuman intelligence,” he said. “I think it’s a safe bet.”

In November, Musk touted “an AI extension of yourself” in an interview with comedian and podcast host Joe Rogan, saying: “If you can’t beat it, join it.

“From a long-term existential standpoint, that’s, like, the purpose of Neuralink, to create a high-bandwidth interface to the brain such that we can be symbiotic with AI,” he said. “Because we have a bandwidth problem. You just can’t communicate through your fingers. It’s just too slow.”

Such an interface, he claimed, would allow “anyone who wants to have superhuman cognition — anyone who wants.” At some point, he said, people would be able to “upload into a new unit, literally,” when they die.

Those high-flying promises have convinced some heavy hitters.

Neuralink’s most recent Form D securities notice to filing with the Securities and Exchange Commission, or SEC, filed in May, disclosed that the company had raised more than $39 million from seven investors — more than three-quarters of its goal.

Musk, 48, whom Forbes lists as the 40th-richest person in the world, founded or co-founded PayPal Inc., the electric car company Tesla Inc., SpaceX (which wants to start commercial space flights by 2021) and The Boring Co. (which seeks to build an underground “hyperloop” allowing commuters to travel between New York and Washington, D.C., in a half-hour).

He also co-founded OpenAI LP, initially a nonprofit venture seeking to “ensure that artificial general intelligence benefits all of humanity.” Earlier this year, OpenAI shifted[2] from a being a nonprofit to being a so-called capped-profit company, which would allow it to make profits “while including checks and balances to actualize our mission.”

Tesla and SpaceX are widely seen as successes that have fundamentally advanced technology in green transportation and space exploration.

But other of Musk’s efforts have stumbled: Last August, in an attempt to reduce pressure from investors and critics, Musk tweeted that he was taking Tesla private at $420 per share without first consulting his board or notifying shareholders.

The announcement ran afoul of SEC regulations after it turned out that Musk hadn’t struck an agreement with private investors to finance the move. The SEC ordered him and Tesla to pay $20 million each in penalties, and Musk had to step down as chairman for three years.

In September, the significance of Musk’s $420-a-share price became clear when Musk smoked marijuana on the air[4] during his appearance on Rogan’s podcast. Tesla’s stock plunged by 9 percent as investors questioned his stability.

Then, in November, The Boring Company announced that it was withdrawing plans to develop a “test tunnel” of its hyperloop system[5] in Los Angeles.

State and local officials said Musk’s plans hadn’t been submitted for review or permits — formally or even informally.

Jeffree Star Just Shaded Lady Gaga's Makeup Line – cosmopolitan.com

First it was Kylie Skin[1] (again[2]) and now Jeffree Star is being accused of shading Lady Gaga’s Haus Laboratories line[3].

After Gaga announced that her debut beauty line was launching exclusively on Amazon, the entire line became available to pre-order on Amazon[4], despite not actually being released until September 2019.

While Gaga fans were hyped to get their orders in early and miss the dreaded inevitable sell out, Jeffree took to Twitter to question the two month advance.

“Everyone keeps asking me to review Lady Gaga’s @haudlabs makeup!! It went on sale last night but they’re not shipping until September… Ummmm”

Gaga’s fans came for the makeup mogul quicker than you can say ‘liquid lip kit’, leaving Jeffree to defend himself.

“I know what a PRE-ORDER is.. I just don’t like launches where we customers have to wait several months, the product should be available immediately when you’re at that level of success but that’s just my opinion. Doesn’t mean I don’t love Gaga, take a deep breath!!!”

Knowing that her fans are not ones to be messed with, Jeffree decided to take the conversation off Twitter, and took to Snapchat to explain his opinion in more detail.

“I want to start a conversation on Snapchat beauty Twitter is full of so many opinions, which I live for, but you know… the Internet.

“So midnight last night, Lady Gaga’s makeup line: Haus Laboratories went on sale. It is an Amazon exclusive, not really living for that idea, but i get it. We all have our different business avenues and things we want to do and sell through.

“But it is a pre-order, so what do you guys think? What does the Star family think? I voiced my opinion on Twitter.

“It’s not shipping until September. Girl. When you’re at that level of success, that wealth, you should have a line ready to roll.

“So of course everyone has their opinions, but me as a makeup lover, as a consumer, girl I want to review it right now. If it’s on sale it should be shipping, ‘Amazon Priming’ to my mother f*cking door right this second. But, it’s a pre-order.


Shop now[5] Haus Laboratories Glam Attack Liquid Shimmer Powder Duo

“As a consumer and a customer of makeup that’s my opinion. I did a pre-order once when Blood Sugar was selling 100,000 every week last year in 2018. Every one’s trying to come for me, but we did a pre-order once in five years. It’s just an opinion we all have one, doesn’t mean I don’t love Gaga.”

So, what do you think? Do you agree with Jeffree, or are you just happy to have a guaranteed Haus Labs order? Let us know.

Follow Laura on Instagram[6].


  1. ^ Kylie Skin (www.cosmopolitan.com)
  2. ^ again (www.cosmopolitan.com)
  3. ^ Haus Laboratories line (www.cosmopolitan.com)
  4. ^ pre-order on Amazon (www.amazon.co.uk)
  5. Shop now (www.amazon.co.uk)
  6. ^ Instagram (www.instagram.com)
  7. ^ (www.cosmopolitan.com)

Jeffree Star criticizes Lady Gaga's beauty brand over Amazon preorder – INSIDER

Just days after calling out Kylie Jenner’s skin-care line[1], Jeffree Star has criticized Lady Gaga’s upcoming beauty brand.

On Monday, the YouTuber took to Twitter to respond to fans who have asked him to review the musician’s new makeup line, Haus Laboratories. After explaining that products from the brand won’t begin shipping until September, Star shared his opinions on the launch.

He later reiterated his message in an Instagram story, but told viewers to “take a deep breath” as his thoughts are “just an opinion.”

Jeffree Star first shared his thoughts about Lady Gaga’s beauty brand on Twitter

On Monday, Star shared an emoji-filled tweet to express his frustration that he likely won’t be able to review Lady Gaga’s beauty brand until September.

“Everyone keeps asking me to review Lady Gaga’s @hauslabs makeup!!” Star wrote on Twitter, followed by an angel emoji.

“It went on sale last night, but they’re not shipping until September… Ummmm,” he continued, adding a skull emoji.

A Twitter user quickly wrote back to Star, reminding him that Lady Gaga’s brand launched with a preorder. Star responded to say that he feels “the product should be available immediately.”

“I know what a preorder is,” Star said alongside a smiling emoji. “I just don’t like launches where we customers have to wait several months.”

“The product should be available immediately when you’re at that level of success, but that’s just my opinion,” he continued. “Doesn’t mean I don’t love Gaga. Take a deep breath!!!”

More Info Here: The worst beauty trends from over the years[2]

Star reiterated his message in an Instagram story on Monday

Star took to Snapchat with a similar message about Lady Gaga’s beauty brand on Monday. He then uploaded the same video to his Instagram story.

“I wanna start a conversation on Snapchat because girl, Twitter is full of so many opinions — which I live for,” Star said on Instagram and Snapchat. “But you know the internet.”

Jeffree Star discusses Lady Gaga’s beauty brand on Instagram.
Jeffree Star/Instagram[3]

He continued to discuss Lady Gaga’s brand being sold exclusively on Amazon.

“It is an Amazon.com exclusive — not really living for that idea — but I get it,” Star said of Lady Gaga’s brand. “We all have our different business avenues and things we wanna do and sell through.”

“But it is a preorder, and it’s not shipping until September,” he continued. “Girl, all I did was I said, ‘Look, I think when you’re at that level of success, that wealth, you should have a line ready to roll.'”

Star said he “loves” Lady Gaga.
Charles Sykes/Invision/AP

Star added that he hoped to be able to test the products before the preorders ship.

“If it’s on sale, it should be Amazon Prime-ing to my mother f—— door right this second,” Star said. “But it’s a preorder so I’m like, OK. Hopefully they do PR and hopefully I can try it before it ships.”

Still, Star described his thoughts as “just an opinion.”

“We all have one,” he said. “It doesn’t mean I don’t love Gaga.”

On Instagram, Star said that he once offered a preorder for an eye-shadow palette from his cosmetics brand

According to the YouTuber, who also owns Jeffree Star Cosmetics, Star has only offered one preorder for a beauty product from his brand throughout the five years it’s been in business.

“I’ve done a preorder once, when Blood Sugar was selling like 100,000 every week,” Star said of an eye-shadow palette from his brand.

“We did a preorder for Blood Sugar last year,” he said. “2018 if anyone’s trying to come for me — like, ‘Jeffree, you did a preorder’ — once in five years.”

Star previously caused controversy after calling Kylie Jenner’s skin-care line a ‘complete joke’

On Friday, TrendMood[4], a blog that tracks new makeup releases, announced on Instagram that Jenner will soon be releasing three new products as part of her skin-care line, Kylie Skin. In response to the products, Star wrote “Hahahahahha” underneath the post.

After Star seemingly laughed at news of the upcoming Kylie Skin launch, an Instagram user asked the YouTuber if he’s “tired” of being involved in drama within the beauty community.

Star then responded to the user by saying that he is “allowed to comment on” makeup releases from any brand.

A screenshot of Jeffree Star’s response to an Instagram user.

“You should probably have a seat, because as a human being on this planet, I’m allowed to comment on anyone’s releases,” Star responded. “It’s also my job.”

Star also said Jenner’s “first skin-care drop was a complete joke and was basically a money grab.” He told the user to “relax before trying to come for” him, and added: “I’d rather save millions of people money than letting them be ripped off by a celebrity.”

When INSIDER asked about Star’s comments on Kylie Skin for a previous story, representatives for Jenner’s brand declined to comment.

More Info Here: Jeffree Star called Kylie Jenner’s skin-care line a ‘complete joke’ and ‘money grab,’ and laughed at her upcoming product launch[6]

Representatives for Jeffree Star, Haus Laboratories, and Amazon did not immediately reply to INSIDER’s request for comment.